Logo
Home

Intuit Developer Growth Program Spotlight: Settle

And for businesses that qualify, this includes access to flexible financing. Since 2019, Settle has processed $4.1 billion in payments, provided over $2.3 billion in funding, and helped deliver an average year-over-year supported revenue growth of 385% for their customers.

Settle is on a mission to ensure that all brand founders have access to the power of a unified financial operations platform.

“Many brands rely on a patchwork of tools—spreadsheets, legacy A/P systems, and disconnected financing solutions—that slow them down and create inefficiencies,” says Warren Brown, head of product at Settle. “Breaking through the noise and showing brand teams how quickly and easily they can simplify their operations and start getting clear visibility into SKU and company-level profitability in Settle is key to driving adoption.”

The Developer Growth Program was born out of Intuit’s mission to power prosperity around the world. During the program, participants receive valuable feedback, advice, and insights from an exclusive network of accountants, design experts, solution architects, and go-to-market managers. This guidance helps them refine their apps and enhance their appeal to QuickBooks customers.

Here’s their story.

Alternative lending for growing businesses

Settle was founded in 2019 by CEO Alek Koenig, who brings extensive experience in credit and lending to the table. His background includes roles in consumer lending at Capital One, as head of credit at Affirm, at a financial services startup, and as a partner at NextGen Venture Partners.

Koening says the idea for Settle came after he left Affirm and worked at a startup. During his time at the startup, he worked with A/P software he deemed “the worst product around.” So he decided to create a best-in-class accounts payable solution for small businesses.

With his background in credit and lending, he thought there might be a way to combine accounts payable with working capital. He believed he could “really change the trajectory of these businesses instead of just saving them a couple hours a week.”

After interviewing different companies to determine if this combination was appealing, he found that the idea resonated with many of them. So he recruited the team from his last startup and Settle was born.

Financial tools to scale smarter

According to Brown, Settle is a tool that will help businesses grow. “By integrating seamlessly with QuickBooks Online, Shopify, third-party logistics providers, and other sales channels, Settle enables brands to streamline operations, gain real-time visibility into profitability, and unlock flexible financing to fuel growth.”

Brown says the Settle platform eliminates manual processes, reduces costly errors, and empowers businesses to take control of their working capital. “Whether it’s automating bill payments, reconciling purchase orders, or securing funding for inventory, Settle provides the financial tools businesses need to scale smarter.”

“We’ve been a customer of Settle’s for 3 years. Their platform makes it so easy to pay vendors, track payments, and invoice customers through one central place. Settle also offers competitive terms on non-dilutive capital which has been an integral part of our growth as we scaled 600% in 12 months. We truly could not have done it without Settle.”

Customer Bryan gives Settle five stars, writing, “Settle has been a crucial part in scaling our business from $700k in revenue in 2021 to $10M+ today. We can confidently say that we couldn’t have done it without them. Their team is so responsive and thoughtful, and the UI of the Settle app is so great. We have no notes for them – and we’ll be partners with them in perpetuity!”

Useful insights and increased exposure

The Developer Growth Program has provided the Settle team with valuable feedback from the architecture and product design teams. Settle frequently consults with e-commerce accountants about their product, which is why they particularly value the feedback from Intuit’s expert accountant panel.

Accountants emphasize that Settle’s automated landed cost calculations dramatically reduce month-end reporting time—freeing up hours previously spent on spreadsheets,” Brown notes.

He also says the insights provided by Intuit helped Settle refine their messaging and better communicate the benefits, automation capabilities, and working capital features of their QuickBooks integration. The feedback “has been instrumental in helping us fine tune our positioning and enhance how we engage with QuickBooks users.”

Access to the marketing campaign assets in the QuickBooks Partner Resource Center was another benefit for Settle.

“By featuring our QuickBooks Online app listing, we’ve improved visibility and helped build trust with potential customers,” Brown says. “Refining our messaging and leveraging marketing assets from Intuit has made it easier for businesses to understand how Settle simplifies financial operations.”

By participating in the Developer Growth Program, Brown believes Settle has increased their exposure to QuickBooks users and boosted their credibility. Additionally, the co-marketing opportunities and expert feedback have helped them refine their QuickBooks integration and made it easier for businesses to discover and adopt Settle.

According to Brown, “the Developer Growth Program has been instrumental in helping us reach more businesses, and we’re excited to continue driving innovation in the fintech space.”